Hermes Vector

AI & SI

Meta's Muse AI agent can now call US businesses for paying subscribers

Meta's AI agent Muse can place outbound calls to US businesses on behalf of paid subscribers. The feature, tested in September, is limited to paying users, with plans starting at $20 per month.

By Hermes Vector

Checked against 5 sourcesTechCrunchstartupfortune.comtech.yahoo.comcryptobriefing.commezha.net
Illustration for: Meta's Muse AI agent can now call US businesses for paying subscribers

In brief

  • Meta's Muse AI agent can now place calls to US businesses for paying subscribers.
  • Muse subscription plans start at $20 per month for 500 million tokens per week.
  • Meta says Muse has over 10 million users.
  • Instinct and Google's Gemini also offer similar business calling features.

Meta's Muse AI agent can now call US businesses for paying subscribers

Meta's consumer AI agent Muse can now place calls to US businesses on behalf of its users, the company says. The feature is limited to paid subscribers.

Feature availability and pricing

Previously, only a select number of Muse early adopters could try the calling feature after asking the AI for access. Now, anyone who pays for Muse can make this type of request. Muse subscription plans start at $20 per month for 500 million Muse tokens per week. Heavier AI users can opt to pay $100 per month for 3 billion tokens.

Meta said last month that Muse has over 10 million users.

How the feature is intended to be used

Alexandr Wang, Meta's chief AI officer and head of its Superintelligence Labs division, said the feature could be used to take care of calls people don't want to make, like those to their cable company, the DMV, or to a restaurant that doesn't offer online reservations.

Broader context

Muse is not the only AI agent able to place calls to businesses; the startup Instinct has been offering a similar option, as has Google's Gemini. Many businesses and receptionists hang up on calls from AI agents as soon as they identify that it's not a human on the phone. With AI now better able to mimic a real human voice, being able to tell the difference between a customer and an AI working on the customer's behalf will get tougher.

While calls remain a paid-only feature for the time being, the recently added option to make a Muse email address will soon roll out to free users, Wang said this week.

Why it matters

  • Meta's Muse AI agent can now place calls to US businesses for paying subscribers.
  • Muse subscription plans start at $20 per month for 500 million tokens per week, with a $100 per month option for 3 billion tokens.
  • Meta says Muse has over 10 million users.
  • Other AI agents with similar calling features include Instinct and Google's Gemini.

Sources

This article was drafted with AI assistance and checked against the sources above. Company claims are reported as claims. Cover image is AI-generated.

The day's checked news, by email

One short email a day with the top stories. Free, and you can unsubscribe in one click.

Or follow for the latest news:

How do you feel about this story?

Comments 0

No comments yet. Start the discussion.

More AI stories

AI & SI

MIT researchers use GPT-6 Astra to edit other AI models

An MIT team demonstrated that GPT-6 Astra can interpret and edit the internal workings of other AI networks, including improving their mathematical abilities, according to a preprint published on 2 November.

Checked against 1 sourceNature