Deezer will introduce a user-controlled toggle to exclude fully AI-generated tracks from search results globally by the end of 2026, responding to user demand and rising synthetic uploads.
Streaming platform Deezer announced on October 13, 2026, that it is developing a new feature allowing users to filter out AI-generated music. The toggle is expected to be available globally before the end of the year.
The new setting will allow users to exclude fully AI-generated tracks, albums, and related artists from their search results. According to Deezer, users can deactivate the toggle at any time to regain access to this content. The feature is designed to target music created entirely through generative AI platforms, distinguishing it from tracks that use AI as a supporting tool in a broader human creative process.
Deezer CEO Alexis Lanternier stated that the decision was driven by user feedback. "We’ve seen clear user demand for the ability to filter out AI-generated music, and we are now giving everyone the option to remove this content completely from their streaming experience on Deezer, and focus only on human creators and creations, if they wish," Lanternier said in a statement.
The introduction of the filter follows a significant increase in synthetic content on the platform. Deezer reported that it currently receives nearly 90,000 fully AI-generated tracks every day. On peak days, these tracks account for more than 50% of total daily deliveries. In July, the company noted that AI-generated tracks represented over 50% of daily uploads, a sharp rise from 10% when detection tools were first introduced in January 2025.
Despite the high volume of uploads, Deezer states that AI-generated tracks account for only 1–3% of all streams on the platform. The company identified up to 85% of streams from fully AI-generated tracks as fraudulent in 2025, noting that these streams are excluded from royalty payments.
Deezer has been active in identifying synthetic content since early 2025. The company says it has detected and excluded more than 42 million AI-generated tracks from algorithmic and editorial recommendations between January 2025 and August 2026. Additionally, over 14 million albums have been tagged as containing AI-generated music.
Deezer’s approach contrasts with other streaming services. Bandcamp has banned AI tracks entirely, while Tidal has cut off monetization for users uploading AI music. Spotify has focused on tagging AI tracks and artists more prominently. Apple Music is reportedly looking to label AI tracks by the end of the year, according to a report by Variety.
The move highlights the growing tension between the rapid proliferation of generative AI tools and the integrity of music streaming ecosystems. A Deezer/Ipsos study from November 2025 found that 45% of music streaming users wanted the option to filter out 100% AI-generated music. By offering a direct control mechanism, Deezer aims to address listener concerns about transparency and the dilution of human-created content, while also combating streaming fraud associated with synthetic uploads.
Sources
This article was drafted with AI assistance and checked against the sources above. Company claims are reported as claims. Cover image is AI-generated.
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