What it is
Lays By Data is a service created by an individual named John that provides daily betting selections for horse racing. The service operates on a betting exchange, specifically targeting the "pink side" where users lay horses, meaning they bet against a horse winning. The vendor states that the service uses an AI model trained on a "rulebook" of data points to identify "false favourites"—horses that are priced as favourites by the market but have statistical reasons to lose. The vendor says the AI processes race cards and live exchange odds to produce one or two lay selections each morning.
What the vendor says it includes
According to the product page, the service includes an email sent by 11am on race days containing the lay selection. The vendor says the email also provides the working behind the selection, described as "two or three lines under each lay, in plain English," explaining why the horse was chosen and which data points flagged it. The vendor states that the service aims to teach users to spot false favourites themselves over time. The vendor notes that the AI model was trained on years of manual analysis and has been tested and adjusted over several weeks before launch. The vendor also mentions that members receive personal communication, including explanations of nervousness or errors, and that replies are answered by John directly.
Price and terms
The vendor states the price is £39 for the year, described as "one payment, nothing monthly." The vendor says there is a 30-day no-quibble money-back guarantee, allowing users to follow the lays for a few weeks before deciding. The vendor notes that the service starts on Saturday 3rd October, with the first lays available by 11am that morning. The vendor states that the challenge bank starts at £50, with initial stakes of £2 per lay. The vendor says the service never lays above odds of 3.10, which the vendor claims limits the worst-case cost of a single lay to a few pounds. The vendor states that profits are tax-free.
Things to check before buying
- Verify the specific start date and time for the first email delivery as stated by the vendor.
- Confirm the exact terms of the 30-day money-back guarantee, including how to request a refund.
- Check if the £39 fee covers all races or if there are additional costs for specific events.
- Determine if the service requires a specific betting exchange account and if the vendor provides guidance on setting it up.
- Review the vendor's claim about the AI model's performance and the "public ledger" mentioned for tracking results.
- Assess whether the daily email format and the explanation of the working meet your learning preferences.
- Consider the risk involved in lay betting, where liability can exceed the initial stake if the selected horse wins.